Digital Marketing Lead

Intro is growing rapidly and we're aiming to grow even faster and do so in the smartest possible way, so that's what this job is about. Be the first marketer in!

Intro is growing rapidly and we're aiming to grow even faster and do so in the smartest possible way, so that's what this job is about. Come join us if you want to grow individually (you'll be the first marketer in) and get real things done. 

Intro is growing with a rapid pace in an exciting space. We're helping clients across the globe find talent - a crucial problem for companies in all industries in every corner of the globe. We work with a smart, fun and innovative community of clients and help them solve a problem that matters for them. We are at a breaking point in the Intro history with a fantastic product and a humble and fun team. We are all super excited to have our first marketer on board. 

The goal of the Digital Marketing Lead is to grow lead acquisition and customer narratives. You will work as a cross-function between the founders, the sales team and customer success. You will act as an important key player, with a loud voice and operate in a profitable business with more than 100 clients. 

You will be responsible for the performance marketing and executing Intro's go-to-market strategy. You will leverage your communication, analytical, and marketing skills in order to achieve qualitative and quantitative organizational goals. You will serve as trusted marketing adviser throughout the organization.

What you’ll be doing (ie. job duties):

  • Develop and implement a world-class acquisition marketing strategy
  • Setting strategy and working operative with Inbound Marketing and Marketing Automation to increase leads and sales. Creating Workflows, Sequences and content in HubSpot.
  • Build strategy and manage paid social and paid search
  • Identify, test, measure and optimize various marketing channels in order to grow the company’s top-line while maintaining excellent LTV/CAC ratios.
  • Craft communication of value propositions, messages, positioning and core content to Intro's clients
  • Establish our short and long term strategy for growing awareness and accelerating adoption of Intro's products.

What we look for in you (ie. job requirements):

  • 3+ years of Digital Marketing and/or Growth Marketing B2B experience
  • Exceptional working knowledge of digital marketing, including: email marketing, social media ads etcetera.
  • Excellent team player with a track record of leading teams. You have the ability to inspire and grow people on your team to be high performers and love their work.
  • Ability to multitask and prioritize multiple ambiguous deadlines and projects in a fast moving environment.
  • A quick analytical mind to optimize your worktasks for the best organizational result
  • Not afraid of getting your hands dirty
  • A love for the written and spoken language
  • A naturally curious mind
  • Fluency in Swedish (mother tongue) and excellence in English. 
  • High performer and moves with a higher pace than your team mates
We usually respond within 2 hours

Or, know someone who would be a perfect fit? Let them know!

Why work with us?

We’ve taken on a huge challenge and made it our mission: to automate outbound recruiting. To achieve this, we are building a team of smart and passionate people. In return, we offer a journey to grow individually, be well compensated for hard work and to join a team of seriously talented people.

  • Small team, great benefits

    As a small team, we highly value a healthy culture where great people can thrive.

  • Seriously competitive salary

    We value your work with complements and applauses, but also in money.

  • Real focus and no bullshit

    We highly value transparency and honesty.

What we value

There are a few things we look for across all hires we make at Intro, regardless of role or team.

First, we assess whether a candidate demonstrates our values: Efficient Execution, Transparency, Natural Curiosity, Positive Energy and Honesty.

Second, we look for signals that a candidate will thrive in a culture like ours, where we default to embrace feedback, be the best of ourselves, and sustain high performance over time.

Already working at Intro?

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